♻️ For me, it all started with a simple question:
How can we lead less impactful lives without sacrificing our joy or wellbeing?
I explore the answer through my writing and talks, sharing insights on minimalism, low-impact, sustainable and plant-based living.
I’m also the founder and creative director of Nomara, a retail business curating a multi-brand collection of sustainable, upcycled, cruelty-free, and fair-trade travel gear, available online at nomara.eco and at my East London shop.
My mission is to bridge everyday life with sustainable choices.
What brings me joy: Helping people move towards a more fulfilling, planet-friendly lifestyle, one that will also allow future generations to thrive.
At the heart of my work are a few guiding values:
Sustainability: Simple, affordable, and achievable steps that make a real difference.
Climate Justice: Recognising that our response to the climate crisis must be fair, inclusive, and collective.
Veganism: Choosing kindness - for animals, people, and the planet - through conscious, cruelty-free living.
Minimalism: Creating space for what truly matters by reducing clutter, waste, and excess.
I believe sustainable living should never feel exclusive or overwhelming. It should be accessible, human, and deeply meaningful. My aim is to inspire practical action and shared learning - building lives that are lighter on the planet but richer in purpose.
I envision a world where self-expression drives positive change, ethical practices thrive, and we coexist harmoniously with our planet.
